Month: March 2018

Even Forbes Magazine recommends click fraud protection

Even Forbes Magazine recommends click fraud protection

We came across a great article from the famous Forbes Magazine today which tackles the issue of click fraud and 12 steps you can take to reduce it. We were not surprised when they recommended using “third-party tools” and implementing click fraud monitoring. We couldn’t agree more. If you’d like to read the article in…

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The Most Common Types of Click Fraud: Part Two

The Most Common Types of Click Fraud: Part Two

The second most common type of click fraud after competitor driven fraud is probably a surprise to most people. IT isn’t necessarily bots. Many times, it can be your own customers. Friendly fire fraud can happen in a couple of ways. First, it can be the result of excessive comparison shopping. You may know the…

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