Locksmiths Top 2018 List of Industries Most Affected by Click Fraud

Locksmiths Top 2018 List of Industries Most Affected by Click Fraud

Over the past 10 years, PPCSecure has served every type of business imaginable, from plumbers in New York, to iPhone repair shops in Seattle, to people driving taxis in Australia, to people selling TV antennas in Great Britain . During that time, certain industries have dominated our customer base and captivated our attention because of…

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Even Forbes Magazine recommends click fraud protection

Even Forbes Magazine recommends click fraud protection

We came across a great article from the famous Forbes Magazine today which tackles the issue of click fraud and 12 steps you can take to reduce it. We were not surprised when they recommended using “third-party tools” and implementing click fraud monitoring. We couldn’t agree more. If you’d like to read the article in…

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The Most Common Types of Click Fraud: Part Two

The Most Common Types of Click Fraud: Part Two

The second most common type of click fraud after competitor driven fraud is probably a surprise to most people. IT isn’t necessarily bots. Many times, it can be your own customers. Friendly fire fraud can happen in a couple of ways. First, it can be the result of excessive comparison shopping. You may know the…

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The State of Click Fraud in 2018

The State of Click Fraud in 2018

While watching the President’s recent State of the Union address, we got to thinking, why not do something similar in regards to the state of click fraud in 2018. As a leader in monitoring and prevention, perhaps we could offer a summary of where things stand that would be helpful to our many customers around…

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The Most Common Types of Click Fraud: Part One

The Most Common Types of Click Fraud: Part One

Most online advertisers aren’t aware their campaigns are under constant assault. Statistics show that as many as 1/3 of your clicks could be invalid. But who is behind all of these fake and nefarious clicks? There are many types of invalid clicking which occur, but the most common types can be broken down into a…

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